In today’s market, protection policies offer more than just the basics. Similar to mobile phone plans, protection providers now offer additional benefits that can greatly impact your clients policy decisions.
By tailoring your advice to meet both current and future client needs, you can unlock the full potential of these valuable add-ons, helping your customers better understand what they are buying and how they can get value out of the policy, even if they don’t claim on it.
But are you painting the full protection picture?
The NHS’s waiting times continue to be a pressing concern for the public, with the standard waiting period of 18 weeks from referral. Some patients have been waiting for over a year to receive treatment or even the hassle of just booking a GP appointment can be a headache for them.
When was the last time you connected with your clients to reinforce the importance of their policy? Not only does this benefit your clients you are advising, this is also a reminder to enhance client retention, and aids those who may be contemplating policy cancellation.
What questions should you be asking?
- Would easy access to a GP in an emergency be beneficial to a client who already has a long-term illness, putting their mind at ease that expert medical advice can be accessed quickly?
- Would they benefit from access to Physiotherapy?
- Does your client have personal fitness goals or are they already very active? Would discounts on gym equipment or a fitness watch improve their day-to-day living?
Should your client anticipate mental health challenges in the future due to an ongoing mental health condition, or should they simply be planning for the future, how helpful would easy-to-access mental health or counselling services be?
DO YOU NEED SUPPORT WITH A PROTECTION CASE?
Our Protection Criteria Desk has been developed to further support our Protection users with their cases. Reach out to the team today on 0330 303 0236 and they will liaise directly with underwriters to support you with a solution.
NOT A PROTECTION USER?
No problem, complete the call back form and a member of the team will contact you.